Social media is still a bit of a mystery to most people. Even those with social media as part of their jobs it can be a little mystifying. Networking itself is however a crucial part of developing your business and networking is something that computers have been excellent at for decades. The logical conclusion is therefore that computers should be good at helping you network.
From a business perspective, you can squeeze a huge amount of potential out of one social network in particular: LinkedIn. This is a highly business focused social network occasionally described as Facebook for you CV. It is a fantastic way of keeping up to date with people you have worked with in the past who might prove useful to your career or business in the future. I have spoken with several CEOs and business owners who have found it an invaluable tool in keeping up with people that they’ve met at conferences or seminars beyond collecting a simple business card.
Here are some tips on how to get started.